Digital Solutions
for
Sustainable Aquaculture
At Blue Farm Intelligence, we are on a mission to revolutionise the Sustainable Aquaculture industry through provision of leading-edge products and services. Our role embraces farm management and digital traceability products through to research and development, aquanomy, digital transformation and AgTech adoption services.
Passionately supporting our heroes - the world's mari-farmers, who produce high-quality food and resources including oysters, shellfish and seaweed, whilst creating positive impacts on the environment and coastal communities.
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Our Products
Blue Farm Intelligence provides innovative digital solutions for improved decision making, traceability and research in Sustainable Aquaculture

miShell Farm Management Tool
A fully customisable, scalable (small to corporate), browser-based farm management tool used on any device provides improved decision making for growers.
Providing full traceability from hatchery to farmgate, awesome colour filters to locate your stock, record stock samples, conditions, track mortalities, batch performance, grade performance and growth rates.

Save time and effort by printing bag tags and producing automated dispatch notes for email to customers, wholesalers and your accounting software.
Providing automated shellfish food safety eliminating paper based systems along with downstream traceability of stock and cold chain using QR codes for proof of provenance and marketing opportunities.
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miShell - Farm Production Data Collection platform
Research-ready and AI-activated farm production data shareable through miShell's data share feature. Farm production data is collected on-farm using the miShell farm management tool to provide deep granular data sets for growers, downstreamers, regulators and researchers for optimisation, forecasting, modelling, traceability, survival, benchmarking and regional management.
Our Services
Blue Farm Intelligence provides services to support the global sustainable aquaculture industry

Research & Development Services
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We undertake quality on-farm diversification and resilience projects, including native reef restoration, world's first remote setting of native Angasi oysters, and new species grow-out methods including scallops, seaweed, native oysters and extension of aquaculture produce shelf-life.
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Supporting our industry through strategic projects, including contributing to the Blue Economy CRC and improving the survivability of Pacific Oysters with projects supported by our data collection platform using miShell.

Specialised Consulting Services
Experienced consultants in:
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Farm setup and optimisation
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Native oyster farm setup and methods
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Species diversification
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Digital transformation
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Dashboarding and benchmarking
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Agtech adoption
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Industry presentations (on above topics)

Our Story
Founded in 2021, Blue Farm Intelligence represents the culmination of our 30 year experience in information technology and aquaculture industries. After 20 years in corporate IT, we moved to Kangaroo Island and became oyster farmers for 15 years. With a deep respect for our industry, aquaculture (one of the last industries to adopt digital transformation), the need for fit-for-purpose technology became obvious. We strive to "do our bit" for the world by providing useful tools for farmers and demonstrating the benefits of sustainable, restorative aquaculture on a global scale.
Ken and Amanda Rowe
Meet our executive team
Supported by our Customer Care team and tech partners
Amanda Rowe
Corporate Care Manager
30+ years in customer service, IT implementation, support, training, quality/project management, food safety, agritourism
Leads our onboarding, training and Customer Care team​






